Many travel advisors subscribed to BranchUp may share the same posts on their respective Facebook pages, which might lead some advisors to believe that their clients are seeing the same content from multiple agents. However, it's important to keep in mind that the average client is not actively seeking out and comparing multiple travel agents' Facebook pages. In reality, the clients are more likely to follow their preferred travel agent and primarily see content from that source.
This means that while you, as a travel advisor, may notice similarities in content when checking out your competition online, your clients are unlikely to be exposed to the same extent. As a result, using BranchUp's content does not significantly dilute your business in the eyes of your clients, but rather provides them with engaging and informative posts to keep them interested in your services.