Facebook Posting Tips
Post Frequently: Regularly share high-quality content that adheres to guidelines. This increases the likelihood of your posts being shown to a relevant audience, as Facebook's algorithms favor fresh content.
Be Timely: Share posts while topics are trending. Quick responses to current events can enhance engagement.
Build Trust: Ensure your content is shareable and resonates with your audience. Ask yourself if people would recommend it to others.
Avoid One-Size-Fits-All Solutions: Different strategies work for different publishers. Focus on creating engaging content tailored to your audience's interests.
Source: https://www.facebook.com/business/help/276989996258978?id=208060977200861